Founded in 1937, Plan International is one of the world’s oldest international development agencies, working in partnership with millions of people around the world to end global poverty. Not for profit, independent and inclusive of all faiths and cultures, Plan International strives for a just world that advances children’s rights and equality for girls. As an independent development and humanitarian organisation, we work alongside children, young people, and partners to tackle the root causes of the challenges facing girls and all vulnerable children. Plan International is active in 75 countries.
In 2012, Plan launched its Because I am a Girl campaign with the aim of reaching vulnerable girls living in poverty and ensuring that marginalised girls have the opportunity to reach their full potential. The Because I am a Girl campaign has evolved into a global movement to transform power relations so that girls everywhere can learn, lead, decide and thrive.
Suba Umathevan, Deputy National Director and Head of Major Partnerships of Plan International Switzerland, will illustrate through cases why Because I am a Girl campaign is so vital, will outline the progress that has been made to create a cycle of opportunity for millions of girls, and will explain how Plan intends to expand the successes of the Because I am a Girl projects.